people

Jamie founded and currently serves as CEO of the Distributed Energy Financial Group (DEFG, www.defgllc.com), a holding company with three branded entities, including: DEFG LLC, a specialized consulting and financial services firm focused on innovative energy technologies and solutions, EcoAlign (www.ecoalign.com), DEFG Ventures, an investment arm that provides capital, advisory services and marketing expertise to alternative energy companies seeking angel and venture capital. DEFG’s clients include many of the leading utilities, vendors and equipment manufacturers, and financial firms active in the energy technology sector. As an offshoot of his work with DEFG, Mr. Wimberly co-founded and manages the Customer Care Research Consortium (CCRC), a research organization with 16 utility members focused on customer care operations in partnership with Navigant Consulting. He also manages the Demand and Energy Technology (DETech) Research Consortium, a research organization with 9 utility members focused on alternative energy and DSM issues. Prior to DEFG, Mr. Wimberly co-founded and formerly served as President of the Center for the Advancement of Energy Markets (CAEM), a non-profit think tank focused on the energy sector. Prior to CAEM, Jamie Wimberly served as the Vice President of the Consumer Energy Council of America (CECA), the oldest public interest organization in the nation focusing on the energy, telecommunications and other network industries providing essential services to consumers.

Andrea Fabbri is COO and Chief Marketing Officer for EcoAlign. Andrea has been the lead marketing executive for brand rejuvenation, segmentation, product launches, acquisition campaigns, among other areas of expertise. Prior to joining EcoAlign, he was a marketing executive at Intelsat where he led the transformation of 37-year old IGO into a leading, dynamic brand in the satellite industry which included an IPO, acquisitions and a marketing transformation. He also led the brand development and management efforts for Intelsat’s merger with PanAmSat.. Andrea supported a variety of other clients including LogicNets, one of the leading expert systems servicing Fortune 500 companies, and one of DC's largest global non-profits, The International Student House. He is the recipient of several prestigious awards such as the Best In Show MITX Award of the New York Interactive Award.

Andy Hunter serves as a principal associate at EcoAlign. Andy has worked for the world’s leading advertising agencies and Fortune 500 brands. He is former founder and director of GSD&M’s connections planning and digital strategy practices. Having worked across a spectrum of marketing communications disciplines, Andy brings a unique perspective to the art and science of branding and consumer insight. Focused on merging the strategic tools of brand planning, media targeting, and digital relationship marketing, he crafts engagement strategy that builds “conversational” brand campaigns. Past category work includes assignments for BMW, American Express, Wal-Mart, PwC Consulting, Dreamworks, and United Healthcare while working for agencies including Ogilivy, Wunderman/Y&R, Hill Holliday, and GSD&M.

Maury brings 15 years of Marketing Research, Analytics and Brand tracking to the Ecoalign team. He is a David Ogilvy Grand Winner award recipient, one of the highest national accolades recognizing market research excellence. A long time veteran of Harris Interactive/Wirthlin Worldwide, Maury provided research and strategic consulting on behalf of some of the country’s largest companies and numerous political campaigns. Previous to his work with Ecoalign he’s served as SVP of Analytics and ROI for Omnicom’s Idea City, tasked with the development and application of business intelligence and advanced analytical tools for the planning and measurement of marketing solutions for our clients. Clients included: North Carolina Power & Light, Duke Energy, and Del Sur in El Salvador. Also, significant work in the natural gas utility space with Questar Gas, BMW, MasterCard, US Air Force, Legacy, LL Bean, Dial Soap, Charles Schwab, AT&T/SBC, NCL, Marriott, Intel, Microsoft, UTI, AARP, ASAE, Junior Achievement USA, United Healthcare, Automotive Retailing Today, SACOG, Fannie Mae, Pioneer (DuPont company), Wellpoint.
Maury’s mantra is uncovering consumer insight via quantitative methods, developing a path to innovation and corporate entrepreneurialism and doing so with rigorous methods. Defining winning before you plan, executing with pragmatic recommendations and ongoing measurement and continuous improvement. His passion, at work, is to help uncover how to optimize our ideas to maximize the return for clients.

Tom is a senior executive with over 30 years of experience in the gas and electric industry. His expertise includes general management, operations, product-business development, regulation and sales and marketing. Mr. Brunetto is skilled in business strategy, start-up management, supply chain, business transformation and operational excellence, and customer care. Prior to EcoAlign, Tom was Managing Director at Navigant Consulting Inc. in the Energy Practice, Vice President with Cap Gemini where he managed eBusiness and supply chain service offerings for the Energy, Utilities & Chemicals North America business unit. As a partner for Ernst & Young, Mr. Brunetto directed corporate reengineering, strategic planning, regulatory and marketing/sales projects for the energy business unit. These projects included rate design studies, corporate strategy, forecasting, planning and management audits. He has provided expert testimony on cost/pricing justification in Canada and states of Texas, Montana, Alabama, and Massachusetts.

Federico Aloisi is Strategy and Business Development director for EcoAlign. Federico has more than 15 years of experience in strategic marketing, communications and institutional marketing. He served as a partner at Cave Consulting focused on segmentation, brand development, product development and launch, and marketing strategy. Past cleints include Levi's and Feltrinelli, one of Europe's largest publishing company.

Joanna Paul is Creative Director for EcoAlign with more than 15 years of experience in designing winning campaigns. Prior to joining EcoAlign, Joanna was employed with Landor Associates, a renowned New York-based branding and design consultancy, where she managed complex design projects for consumer goods, financial services and business-to-business companies. Previously, she was employed by companies such as FutureBrand, Tattoo Marketing and Maddocks & Company in a range of design management positions. Joanna studied marketing at San Diego State University, and was trained in graphic design in New York at the School of Visual Arts and Parsons School of Design.