news & reports
DISCOVER THE GAP, DOWNLOAD OUR ECOPINION SURVEYS TO READ HOW PEOPLE PERCEIVE GREEN SERVICES AND PRODUCTS AS WELL AS REACT TO KEY WORDS AND MESSAGING USED IN COMMUNICATIONS CAMPAIGNS TODAY
- March 10, 2008
EcoAlign, a strategic marketing agency focused on energy and the environment and an affiliate of DEFG LLC, today released the results of the third EcoPinion survey on green brands and brand messaging.
The third EcoPinion Survey highlights the fact that very few brands have any resonance in the market for green products and services. Consumers largely have a neutral, wait-and-see stance on company commitments and leadership on renewable energy, energy efficiency and the environment.
- January 14, 2008
EcoAlign, a strategic marketing agency focused on energy and the environment and an affiliate of DEFG LLC, today released the results and findings of the second EcoPinion survey on customer perceptions of green technologies.
- November 19, 2007
Washington, DC … The Distributed Energy Financial Group (DEFG) LLC today launched EcoAlign, a strategic marketing agency focused on energy and the environment. EcoAlign’s mission is to align consumer behavior with energy and environmental needs for products, services and programs.
