EcoPinion No. 11: Resurgence for Retail Electricity Choice and Competition?

We asked consumers what they thought about more choices and competition for retail electricity. They clearly support the concept, with 88% indicating that retail electricity competition is a good idea.

The survey examines customer perceptions and attitudes with regard to the desire for more choices and more competition in the retail electricity sector. As with prior surveys, 1,000 Americans responded. They indicated what new services they would prefer or would pay more for if given a choice.